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Founder & Lead Strategist
Digital marketing strategist with 17 years in digital marketing, 15 of them running my own agency, helping small businesses grow their online presence.
Fluent in English, Spanish and Basque. Graduate of the Istituto Europeo di Design. Currently based in Bilbao, London, Berlin, Milano, Rome, Amsterdam, Reykjavík, Akureyri, Stockholm, Madrid, Barcelona, Los Angeles, San Diego, Reykjavík Again, Colorado Springs. Full-stack developer. Expert in:
The Backstory
I started building websites in the early 2000s, back when table layouts and Flash intros were the norm. What began as a curiosity turned into a career that has taken me across Europe and eventually to the United States.
I studied Visual Communication at the Istituto Europeo di Design in Madrid. After graduating, I launched KREAKTIVE, a creative studio in Bilbao, Spain, working with local businesses and startups who needed to get online and compete.
In 2023, I moved to Colorado Springs. The transition from European markets to U.S. small business markets was eye-opening. The needs were the same (get found, get leads, grow), but the competition and the tools had changed completely.
I've worked with companies of all sizes, but small businesses are where I do my best work. There's no red tape, no committee approvals, no six-month timelines for a homepage change.
When you work with a small business owner, decisions happen fast. You can see the impact of your work within weeks, not quarters. And the stakes are real: this isn't a side project for a Fortune 500 company. This is someone's livelihood.
That directness and urgency is what keeps me motivated. I like knowing that the work I do today is the reason someone's phone rings tomorrow.
After years of bouncing between European cities, I wanted a place that felt like a real home base. Colorado Springs checked every box: a growing business community, access to outdoor everything, and enough distance from the Denver tech bubble to keep things grounded.
I work with clients all over the country, but this is where I choose to live and build. The local business scene here is competitive but collaborative, and I like being part of that.
You work with me directly. Not an account manager. Not a junior staffer. When you call, I pick up.
I measure success differently: Is your business growing? Are you getting calls? I'd rather show you a graph of leads than a 40-page PDF.
Short, clear terms: SEO runs on a 3-month minimum, then monthly. Your first 30 days of work are in writing before you pay.
It's me. Sometimes I bring in specialists, but you're always working with the person who makes the decisions.
If you want $300/month SEO, I'm not your guy. I charge what it costs to do this right.
SEO takes time. Building AI visibility takes time. I won't promise overnight results because that's not how any of this works.
If you don't need something, I'll tell you. I'd rather have clients who trust me than clients who pay for things they don't need.
Books that shaped my approach to digital marketing, SEO, and business strategy.
Insights, guides, and strategies to help your business grow online.
Ecommerce conversion optimization for small stores: find where shoppers drop off, then fix search, filters, cart costs and checkout, using Baymard's data and your own numbers.
How to get more Google reviews without breaking Google's rules, reply in a way customers trust, and handle bad or fake reviews, using Google's own policies.
How long SEO takes to work for a small business: usually 60 to 90 days for a local business, 3 to 6 months for competitive keywords, with real dated examples.
Seven things to check before you hire a web designer, most of which you can verify yourself in an afternoon: real speed, who owns the domain, platform fit and more.
Local keyword research with real Denver data on suburb searches and seasonal swings, plus near-me searches, competitor keywords and why keyword tools disagree.
Common local SEO mistakes, from keyword-stuffed business names to checking rankings from your own phone, with Google's own rules or real scan data for each.
The questions to ask any SEO agency before you sign, the answers that should make you comfortable, and my own answer to each, including where I'd tell you no.
Denver local SEO is really a dozen suburb rankings. For 6 trades, 64% of trade-plus-city searches named a suburb, not Denver. Here's the step-by-step playbook.
Conversion-focused web design builds every page around one action, like a call or quote request. My 5-step framework, plus a teardown of my own homepage.
Product page SEO for online stores: what Google's own ecommerce docs ask for, the page elements that help you rank and sell, and what to do when a product sells out.
What Google says about Google Business Profile photos: sizes, what to shoot with or without a storefront, phone upload steps, and why your cover may not show.
The local SEO tools I actually pay for, what each one costs on the vendor's own page, and the three kinds of tools I'd tell a one-location business to skip.
Google judges your website by its mobile version. If your site is slow, hard to read, or frustrating on a phone, you are being ranked on that experience. Here is how to fix it.
Most SEO reports are designed to look impressive, not to tell you if SEO is making you money. Here is what a useful report actually includes, which metrics to ignore, and 5 questions to ask your agency.
Starting from zero with SEO is overwhelming. There are hundreds of guides, tools, and opinions. Here is the actual order that works, from a 15-year practitioner who has helped businesses go from invisible to page one.
I hear the same SEO myths every week on sales calls. Keyword stuffing, guaranteed rankings, SEO is dead. Here are 13 myths that cost small businesses real money, and the truth behind each one.
I started a branding agency in Bilbao, Spain in 2011. Here are the international branding lessons I bring to every project, including the ones right here in Colorado.
Clutch ranks the top freelance SEO companies in Colorado based on verified client reviews. I reviewed the top agencies to help you pick the right one.
I reviewed Clutch's top 15 freelance web designers to help you find the right fit. Here's what each one does well, what they charge, and who they're best for.
I reviewed Clutch's top freelance digital strategy experts. Here's what each one specializes in, what they charge, and who they're best for.
I reviewed Clutch's top 15 freelance WordPress designers. Here's what each one does well, what they charge, and who they're best for.
Clutch, the leading B2B ratings platform, ranked KREAKTIVE (then Digital Marketing Services) #1 in four freelance categories: Web Design, WordPress Design, Digital Strategy, and SEO in Colorado.
SEO stands for search engine optimization. In plain English, it means making your website show up when people search Google for what you sell. Here is how it works and why it matters.
Only 5 of 18 Colorado SEO agencies offer any form of AI optimization. The first-mover window is open right now, and it is closing fast. Here is why early movers will own positions that late adopters can never catch.
SEO gets you ranked on Google. AIO works on getting you recommended by ChatGPT, Perplexity, and Google's AI answers. A head-to-head comparison with my real prices, Google's own guidance, and a decision framework for Colorado businesses.
A step-by-step tutorial for Colorado business owners who want AI tools like ChatGPT, Perplexity, and Google AI Overviews to recommend them by name. Exact prompts, Colorado-specific directories, and the 6-step process I use for clients.
I audited 18 Colorado agencies for AI optimization capabilities. Only 5 even mention AIO or GEO. Only one publishes a separate AIO price. Here is what I found, who can actually help, and why the window for first movers is wide open.
I researched 20+ SEO agencies across Denver, Colorado Springs, Boulder, and Pueblo and put their prices side by side. Real numbers, transparency scores, and contract terms from every major Colorado market.
Why your Google Maps ranking changes from Briargate to Fountain, what actually moves it in Colorado Springs, and real rank grids that show how it works.
I compared 6 Colorado Springs web design agencies on what they charge, what they include, and whether they tell you the price before a sales call. Only 2 publish real numbers. Here is what that means for your decision.
I researched 20+ Colorado SEO agencies and compared their pricing, deliverables, and contract terms to what KREAKTIVE includes at $2,800 per month. Here is exactly what you get, what most agencies leave out, and the four questions that separate transparent agencies from everyone else.
Most tech companies have a great product and zero market visibility. Here's the marketing playbook that actually works for SaaS, cybersecurity, MSPs, and B2B tech, backed by real case studies.
Boulder SEO packages range from $1,000 to $2,500 per month for most local businesses. What makes this market different from Denver, which industries are most competitive, and how to evaluate agencies competing for your business.
Seattle SEO packages typically range from $1,500 to $5,000 per month depending on your industry and whether you compete locally or nationally. Real pricing data for the Puget Sound market, industry-specific guidance, and what to look for in a Seattle SEO agency.
Colorado Springs SEO packages range from $800 to $2,800 per month depending on your industry and competition level. Real pricing data, case studies from Colorado Springs businesses, and what to look for in a local SEO company.
Tennessee is not one market. It is three. Nashville, East Tennessee, and Memphis each have distinct economies, search patterns, and digital competition levels. Here is how to market your business in the region that matters to you.
I researched every Colorado Springs SEO company with the same six criteria. Most don't publish pricing, only two publish contract terms short of a 6-12 month lock-in, and just one (KREAKTIVE) offers a refund guarantee: a written 30-day deliverables list, or your first month back. Buyer-profile recommendations for each agency, with documented case studies.
Stop publishing content nobody reads. Here's how to build a content marketing strategy that generates leads, not just traffic.
California has 4.3 million small businesses fighting for the same customers. Here's how to cut through the noise with focused strategy, regional targeting, and marketing that actually fits your budget.
Should you do your own SEO or hire a professional? An honest framework with real cost comparisons and case studies to help you decide.
Most ecommerce SEO advice is written for B2C. This guide covers what actually works for B2B: keyword strategy, product page optimization, catalog architecture, and real results from 6 ecommerce clients.
A practical keyword research tutorial for small business owners. Free tools, search intent, and how to find the searches that turn into paying customers.
Practical link building strategies for small businesses with limited time and zero budget for link purchases. Local partnerships, citations, and content that earns links naturally.
Off-page SEO is everything that happens outside your website that tells Google you're trustworthy. Backlinks, citations, reviews, and brand mentions all play a role.
The on-page SEO checklist I use on every client site. Title tags, headings, content, internal links, images, and the 5 mistakes I see on 90% of sites I audit.
A logo is not a brand. Learn how to build a complete brand identity that earns trust, commands higher prices, and turns strangers into customers.
Most small business websites look fine and generate zero leads. Here's what actually matters when building a site that makes money, from platform choice to SEO integration to red flags when hiring.
Exact website pricing for small businesses in 2026. No ranges, no 'starting at' games. Real numbers from a real web designer, with case studies proving the ROI.
Most SEO packages are templated checklists designed to be efficient for the agency, not effective for your business. Here is why cookie-cutter packages fail most small businesses, and what actually works instead.
Most businesses are invisible to AI search. While you focus on Google rankings, ChatGPT and Perplexity are answering your customers' questions and recommending your competitors by name. Here's how to change that.
Denver has 200+ web design agencies. Most build slow WordPress sites that cost too much and convert too little. Here's what actually matters for Denver businesses in 2026.
Your Google Business Profile categories determine which searches you appear in. Learn how to choose your primary category, select additional categories strategically, and avoid the mistakes that keep businesses invisible in local search.
Healthcare websites play by different rules. Here's how to build an SEO strategy that satisfies Google's YMYL requirements and HIPAA compliance without sacrificing rankings or patient trust.
A proven marketing playbook for plumbers, HVAC companies, roofers, and contractors. SEO, Google Maps, reviews, and smart budget allocation to build a lead pipeline you own.
Learn how to build local citations that help Google trust your business. A step-by-step guide to getting listed on the right directories, keeping your info accurate, and avoiding common mistakes.
Seattle has 193,000+ tech workers, 70% college graduation rates, and 97+ SEO agencies fighting for attention. Here's how small businesses can actually compete in the PNW's toughest search market.
Colorado SEO pricing varies wildly by city, industry, and competition level. Denver businesses face different challenges than Colorado Springs or Boulder companies. Here is what SEO packages actually cost in Colorado, what they should include, and how to spot agencies that claim a local presence but operate from a cowork mailbox.
Technical SEO is the foundation that makes everything else work. Here's what business owners actually need to understand about crawlability, site speed, mobile-friendliness, and security, without needing a computer science degree.
After building hundreds of WordPress sites over 17 years, I switched to Astro. Here's why, with real performance data from actual client sites.
Standard SEO packages fail for ecommerce because online stores have completely different technical challenges: thousands of product pages, duplicate content from variants, faceted navigation, and product schema. Here is what an ecommerce-specific SEO package must include and what it should cost.
Most businesses hire a designer, then hire an SEO agency, and the two never talk to each other. The result: a beautiful website that does not rank. Here is why bundling web design and SEO into a single package produces better results at a lower total cost.
How to evaluate any SEO package from any agency. The 5 questions to ask, red flags to watch for, and a scoring checklist you can use before signing anything. Written by someone who sells SEO packages and still thinks you should read this before buying one.
A transparent look at what SEO agencies actually do each month, from the audit in month 1 through year-long scaling. Real deliverables, real pricing, and real timelines from a practitioner who does this work every day.
A transparent guide to local SEO packages: the 8 deliverables that actually matter, what they cost, and real case studies showing what local businesses in Colorado got for their investment. From a practitioner who does local SEO every day.
Affordable SEO for small businesses means maximizing every dollar, starting with what you can do yourself for free. Real case studies, honest pricing, and a DIY + professional hybrid model that gets 80% of the results at 40% of the cost.
The difference between a pretty website and one that generates leads isn't budget. It's strategy. Here's what your small business website actually needs to work.
A transparent breakdown of what SEO packages actually include at every price point, with real pricing from my agency, case studies with named clients, and a framework for choosing the right package for your business.
Josh Kaufman's The Personal MBA gave me the business operating system I didn't know I was missing. As a designer-turned-agency-owner, this book filled every blind spot.
Everything a small business owner needs to know about SEO in 2026. Real strategies, honest timelines, and actual results from businesses like yours.
How local SEO works for small businesses, a 90-day plan you can follow, what it costs, and how long it really takes. Real results, no promises.
Step-by-step guide to optimizing your Google Business Profile for better local search visibility. Learn NAP consistency, categories, reviews, and posting strategies from 17 years of local SEO experience.
Marcus Sheridan's They Ask You Answer is the definitive guide to inbound marketing done right. Here's how radical transparency became my secret weapon.
Alex Hormozi's $100M Offers changed how I think about pricing, packaging, and positioning. This book is mandatory reading for anyone selling services.
Donald Miller's StoryBrand framework changed how I approach every piece of client messaging. Here's why every business owner should read it.
After 17 years of running both SEO and PPC for small businesses, here's the honest truth about when each one makes sense, what they actually cost, and which one I recommend first.
Google has a 176-page document that determines who ranks and who doesn't. Here's what it actually says, what E-E-A-T means for your business, and how I've used these principles to rank clients for thousands of keywords.
Discover the most common website design mistakes that hurt your SEO rankings and learn how to fix them for better traffic and conversions.
Let's discuss how I can help you achieve your digital marketing goals.
Results in 30 days or your money back. Before you pay a cent, I put in writing exactly what I'll ship.
